Develop Marketing - Outline an Organic Social Posting Strategy

Modified on Wed, 16 Apr at 6:50 PM

Description

This feature is part of the Contesimal Sessions interface, specifically under the “Complete Task” > “Develop Marketing” workflow. It is designed to help users—especially podcast creators and marketers—quickly generate a comprehensive, AI-supported strategy for organically promoting content across social platforms.

This aligns with Contesimal’s mission to organize, contextualize, and monetize content by transforming raw ideas and assets (like podcast episodes) into structured, actionable marketing strategies.

Step-by-Step Guide

Step 1: Start a Session

Navigate to the Sessions sidebar.
Click New Session or select an existing one (e.g., April 2025).
Choose “Complete Task” when prompted for session type.
Select “Develop Marketing” from the task list.

Step 2: Define the Task

The user prompt “Please help me Outline an Organic Social Posting Strategy” is entered into the chat field.
The AI generates a detailed, structured strategy based on the request.

Step 3: Review AI Output

The generated strategy includes:

Strategic Steps:
1. Identify Target Audience
2. Highlight Key Themes
3. Select Optimal Platforms
4. Create Visual Assets
5. Engage with Community
6. Use Storytelling Techniques
7. Harness User Content
8. Write Informative Copy
9. Use Hashtags
10. Monitor Analytics
11. Cross-Promote
12. Social Listening
13. Trend Participation
14. Use Polls & Questions
15. Evaluate & Iterate
Platform-Specific Tips (e.g., Instagram)
- Key engagement topics: Q&A sessions, recaps, behind-the-scenes, infographics, etc.
- Encouragement of user interactivity via stories, contests, polls.
- Viral techniques like meme formats, infographics, storytelling, current events.

Step 4: Use the Features on the Page

Scissors Icon (Snippets):
- Hover over any message and click the scissors to create a snippet. These are useful for saving important pieces of content without keeping the whole session.
Document Icon (List Item):
- Click to add content to a session-specific list (e.g., April 2025 Default List)—visible in the right panel.
- This enables users to compile key ideas or steps into a focused, reusable list.

Step 5: Continue Interaction

Below the AI response, buttons like:
- “Good Answer” – Accept the output.
- “Say More” – Prompt the AI to expand.
- “Adjust This Question” – Refine the original request.

Troubleshooting and Solutions

Issue	Explanation	Solution
AI Output is Too Broad or Generic	AI may interpret prompts too widely.	Click “Adjust This Question” to narrow focus (e.g., specify a platform like “Instagram only”).
Important Steps are Buried in Long Output	Content may be dense.	Use the Scissors icon to snip key sections and make them easily accessible.
List Panel Not Populating	Items not saved to list.	Ensure you click the Document Icon next to each section you want to save.
Lost Work in Session	Navigating away without saving key parts.	Always save critical points to either snippets or list items before closing the session.
Platform-Specific Advice Missing	May occur if not explicitly requested.	Ask the AI follow-up questions, like “What should I post on TikTok for podcast promotion?”
Overwhelming Volume of Suggestions	User may get too many options at once.	Use “Say More” or ask the AI to “summarize this into a 5-post starter plan.”