Description
The 'Define Audience Problems to Solve' feature within Contesimal is designed to help users understand the core challenges their audience faces. This feature breaks down issues specific to audience segments, providing insights into pain points and needs. It aids in creating targeted content and strategies that address those challenges effectively. By leveraging this feature, content creators, strategists, and marketers can align their efforts with the real-world concerns of their audience, resulting in higher engagement and more relevant solutions.
3. Step-by-Step Guide to Using the Feature
Start a New Session:
Go to the Contesimal dashboard and select 'New Session' or choose an existing session from the list.
Click 'Start the Session' to begin.
Select Your Session Goal:
Choose 'Complete Task' from the list of session goals to access task-oriented features.
Select Your Task Category:
Choose 'Learn About My Audience' from the available options. This will open a range of tools related to audience analysis.
Define Audience Problems to Solve:
From the 'Learn About My Audience' menu, select 'Define Audience Problems to Solve'.
This opens a dedicated space for defining and analyzing audience challenges.
Explore Audience Challenges:
The screen displays an organized breakdown of audience types (e.g., Business Leaders, Entrepreneurs, Business Professionals) and their associated challenges.
Each audience type includes:
Top Three Purposes: Key reasons the audience engages with your content.
Key Problems: Specific challenges that hinder the audience’s goals.
Review and Save Insights:
Use the snippet tool (scissors icon) to capture specific insights or key points.
Add notations to important sections to contextualize the information.
Save critical findings as a list item for future reference.
Collaborate and Share:
Use the collaboration options to share the analysis with your team.
Add notations to highlight specific insights or ideas that emerge during analysis.
4. Troubleshooting
Problem: No content appears when selecting 'Define Audience Problems to Solve'.
Solution: Ensure you are in an active session. Restart the session if necessary.
Problem: Unable to save insights as list items or add notations.
Solution: Check your permissions or collaboration settings. Make sure you have the appropriate access rights.
Problem: Difficulty navigating the breakdown of audience challenges.
Solution: Collapse or expand specific audience sections to better focus on relevant content. Use the search bar to find keywords.
By following this guide, users will effectively utilize the 'Define Audience Problems to Solve' feature to gain deeper insights into their audience’s needs and challenges. This will support strategic content planning and audience engagement improvements.
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